Proterial: Leading “xEV Revolution” at Auto EV India 2023

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Proterial, a pioneer in advanced materials, is set to make a significant impact at Auto EV India 2023, a gathering of electric vehicle (EV) experts and enthusiasts. At this premier event, Proterial will introduce its latest innovations, Hard Magnets, and Soft Magnets, especially designed for xEV applications.

The spotlight will be on Proterial’s NMF15 grade ferrite magnet, a resilient alternative to traditional NdFeB magnets. This innovative magnet will provide a robust alternative to traditional NdFeB magnets, particularly in E2Wheeler hub motor applications. Its introduction signifies a crucial step in mitigating supply chain risks while ensuring unwavering performance and reliability.

Furthermore, Proterial will showcase a variety of magnet solutions for diverse automotive applications, all sourced from overseas facilities. These magnets cater to a wide array of automotive needs, from power window systems to starter motors.

Additionally, Proterial is thrilled to highlight its Indian manufacturing plant, a specialized hub for Soft Magnets crafted for xEV applications. These Soft Magnets are instrumental in enhancing power electronics and electric circuit performance in xEVs, playing a critical role in Power Factor Correction (PFC), Differential Mode Chokes (DMC), battery sensors, hall effect sensors for motor controllers of E2wheelers, and various other conventional automotive electric circuit EMI/EMC filters.

Sanjay Seth, Managing Director, Proterial (India) Private Limited, expressed their excitement, stating, “Our vision is to drive innovation and sustainability in the EV industry. With our Hard Magnets and Soft Magnets, we are ushering in an ‘xEV Revolution’ that promises efficiency, sustainability, and reliability.”

Proterial’s innovations strive to enhance supply chain reliability and elevate performance standards in the EV sector. Join Proterial at Auto EV India 2023 and be part of the “xEV Revolution.”

For event updates, visit www.proterial.com.

About Proterial: Proterial is a global leader in advanced materials, specializing in magnetic solutions tailored for the electric vehicle industry. The company is committed to driving innovation and sustainability in the xEV sector.